Category Archives: Solo

‘Solo: A Star Wars Story’ Tops Studios’ TV Ad Spending

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Via Variety.com:

In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Lucasfilm claims the top spot in spending with “Solo: A Star Wars Story.”

Ads placed for the “Star Wars” franchise prequel had an estimated media value of $5.31 million through Sunday for 784 national ad airings on 37 networks. (Spend figures are based on estimates generated from May 14-20. Estimates may be updated after the chart is posted as new information becomes available.) Lucasfilm prioritized spend across networks including ABC, NBC and ESPN, and during programming such as NBA Basketball, Designated Survivorand American Idol.

Just behind “Solo: A Star Wars Story” in second place: Global Road’s “Show Dogs,” which saw 1,205 national ad airings across 29 networks, with an estimated media value of $3.88 million.

Click Here or below for the full story at Variety.com

 

Everything you need to know about the new characters in ‘Solo: A Star Wars Story’

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Via Mashable.com:

No major spoilers here, but this story does discuss plot points previously revealed in other marketing materials, stories, and interviews. Proceed at your own risk. From a certain point of view, Solo is an old Star Wars story: It’s set way in the past, before Han ever even met Luke and Leia.

But for our purposes, it’s a new one. By that, we mean it tells a tale we’ve never heard before, set on planets we’ve never seen, involving people we’ve never met and unfamiliar versions of people we have.

Which means even if you’re a longtime Star Wars fan, you might find yourself watching the Solo trailers and wondering who the hell all these folks are. So here’s a handy rundown of who’s who in Solo – new and old characters alike.

Read the full story at Mashable.com

 

LIVE FROM THE RED CARPET OF SOLO: A STAR WARS STORY! Take 2!

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Here are some candid shots from the Red Carpet event for Solo. I sometimes sit and wonder how did I get so lucky to have so many amazing experiences in the Star Wars fandom. I had such an absolutely amazing time at the Red Carpet Hollywood Premiere of Solo: A Star Wars Story.

I got to meet pretty much the whole cast of Solo and I got to add about 17 more autographs to my Finn Jacket. I’m just still so happy.

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